1923 Catalog Sears, Roebuck and Co.: The Thrift Book of a Nation - Paperback
by Sears Roebuck and Co (Author)
Step back into the roaring twenties with the iconic American retailer Sears, Roebuck and Co. This facsimile of the rare 1923 "Thrift Book of a Nation" catalog embraces the thrift aesthetic -- products of good value meeting practical needs -- and offers a nostalgic look back at consumer goods during a nation's rising prosperity as it recovered from the devastation of World War I. By the early twentieth century, Sears was a household name, representing frugality and consumer interests. The catalog featured appliances, clothing, dry goods, guns, jewelry, housewares, toys, and even accessories for the latest technology: the automobile -- gasoline engines, Model T fenders, and a garage to keep it in! A splendid sourcebook for antique collectors, historians, costume enthusiasts, and nostalgia lovers.
Step back into the roaring twenties with the iconic American retailer Sears, Roebuck and Co.
Sears began as a mail-order business in rural America in the nineteenth century. The convenience of ordering goods from the comfort of home made Sears a household name. This facsimile of the company's rare 1923 "The Thrift Book of a Nation" catalog, which embraced the aesthetic of quality and good value, offers a nostalgic look back at consumer goods during a nation's rising prosperity as it recovered from the devastation of World War I. The catalog features appliances, clothing, dry goods, guns, housewares, jewelry, toys, and even accessories for the latest technology: the automobile--gasoline engines, Model T fenders, and a garage to keep it in! A splendid sourcebook for antique collectors, historians, costume enthusiasts, and nostalgia lovers.
Sears, Roebuck and Co. began as a mail-order business and rapidly developed into the United States' biggest retailer. The catalog debuted in 1888, proclaiming itself a "mirror of our times, recording for future historians today's desires, habits, customs, and mode of living,"
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
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