Branding Democrats: A Top-To-Bottom Reimagining of Campaign Strategies - Hardcover
by Ken Weber (Author), Daryl Weber (Author)
Democrats, stop whining and start winning!
Democrats are terrible at branding. Political branding isn't about logos, slogans, or messages. It's also not about individual candidates and campaigns. It's about what Democrats stand for and are known for in the minds of voters. It's how voters feel about the party over years, or even decades. Today the Democrats' brand is in shambles. And that is costing us elections. This practical, easy-to-read guide outlines the branding blunders Democrats continually make and delivers specific steps the party can take to turn things around. The need could not be more urgent. Our democracy is at stake. Let's build the new Democratic brand, together.Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
At the heart of every product lies a unique story, driven by our passion for quality and innovation. Each item enhances your everyday life and sparks joy.