Coming about: How We Transformed a Major Media Company and the Lessons There for You - Hardcover
by David Paragamian (Author)
Enacting meaningful change requires more than sending out a memo with new policies. Change that matters -- change that really makes a lasting difference -- starts with a change in culture. David Paragamian is an expert in organizational transformation, as he has helped companies, departments, and teams pivot. In Coming About, David describes the steps you need to become a successful "storyteller-in-chief" -- a confident change agent who convincingly leads transformation rooted in transparency and values. This book is the culmination of everything David has learned. He knows that change takes grit and determination; it demands the ability to get back up after you've been knocked down. If you've got that kind of grit -- and you want to enact real organizational transformation, not just superficial change -- this book is for you.
DO YOU WANT TO ENACT ORGANIZATIONAL CHANGE THAT MATTERS? CHANGE LEADER DAVID PARAGAMIAN GIVES YOU THE TOOLS YOU NEED FOR MEANINGFUL TRANSFORMATION.
Change is hard. Look at the gym on January 1 -- full of people trying to change. By March 1? The treadmills are empty. With thirty-plus years of experience as a change agent, David Paragamian knows from personal experience just how tough lasting transformation is. In Coming About, he shares tools for meaningful change, giving you the building blocks you need to enact your own transformation.DAVID PARAGAMIAN is a husband, father, and serial change agent -- a self-identified "storyteller-in-chief." Over his thirty-plus year career, he's worked for Procter & Gamble, Johnson & Johnson, Roche Pharmaceuticals, and Razorfish Health, among others. As the CEO of The Health Monitor Network, he guided the company through the COVID - 19 pandemic, helping it pivot from legacy print media company to an industry-leading, modern, digital marketing platform. David grew up a rule follower, coloring inside the lines and dreaming of attending the Naval Academy. Three decades of experience taught him that sometimes it's better to break the rules -- and embrace the gift of the pivot. A CEO, board member, business school professor, and speaker, he's now an outspoken champion for change, helping others achieve organizational transformation.
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
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