Content Marketing: How to Get Started - Paperback

by Angela D. Massey (Editor), Lisa Ann Landry (Author)

So you've got a few social sites set-up for your business. You thought it was a great idea to use the sites to regularly post your sales and promotions. Well how is that working for you? Is it getting old? Does anyone care? I mean is anyone taking advantage of your sales? Or are they more interested in blocking you or reporting you as a spammer? Are you consistently frustrated because your efforts social media marketing don't seem to work? Do you often struggle with identifying content ideas that will engage your ideal client beyond your sales and promotions? Is it sometimes challenging to find the time to create and post regularly to your social sites? Don't you wish you could just have a simple strategy for content marketing? Pick up Content Marketing: How to Get Started. And you will learn: -Why content marketing works better than being salesy, pushy, slimy, and sleazy -To give great content that gets engagement by practicing the Law of Reciprocity -You have gallons of content already, how to identify it and how to apply the Little Pink Spoons method -Create a keyword and hashtag optimized content marketing strategy that will carry you through the year -The unique features, culture, language and tone of some of the social sites so you know the best type of content to post -How to leverage you social media marketing efforts with you e-mail marketing Start marketing your products and service using social media and e-mail marketing by using this simple guide Content Marketing: How to Get Started