Making Sense of Generative AI - Paperback

by Dominik Hörndlein (Author)

Making Sense of Generative AI: A Practical Guide for Business Leaders and Curious Minds

Cut through the AI hype and transform your business with generative AI

In a world where ChatGPT, DALL-E, Llama and other generative AI tools are reshaping business, this practical guide helps you separate real opportunities from empty promises. "Making Sense of Generative AI" provides a clear roadmap for understanding, evaluating, and implementing AI solutions that deliver genuine business value.

What You'll Learn:

• How large language models, AI image and video generators actually work
• Practical prompt engineering techniques for optimal AI outputs
• Setting up effective AI guardrails and safety measures
• Strategic frameworks for successful AI project implementation
• Future developments in artificial general intelligence and their business impact

Real-World Applications Across Industries:

• Customer service automation with AI agents
• Document analysis and knowledge management
• Content creation for marketing and communications
• Personalized user experiences and engagement

Includes Practical Resources:

• Implementation frameworks and templates
• Risk assessment guidelines
• Business case calculation models
• Strategic planning tools for AI transformation

Perfect For:

• Curious minds seeking practical knowledge about AI technology
• Business leaders and executives planning AI initiatives
• Project managers implementing generative AI solutions
• Innovation teams exploring new AI capabilities
• Professionals wanting to understand AI's business implications

Written by an experienced AI practitioner, this book cuts through complexity without sacrificing substance. Gain the knowledge to make informed decisions about generative AI in your organization.

Start building your AI strategy today.