Planning in Reverse: A Viable Approach to Organizational Leadership - Hardcover

by Scott Ballantyne (Author), Beth Berret (Author), Mary Ellen Wells (Author)

This book provides a new process to greatly improve the performance of organizations. It is purposely designed to enhance the strategic planning processes of large organizations and may replace the process entirely for smaller organizations. Finally, a book that makes sense and can be put to use immediately.

Author Biography

Scott Ballantyne, PRSBA is an associate professor of business at Alvernia University, Reading, PA and earned his doctorate from Widener University, Chester, PA. He has held a variety of leadership positions in the public and private sector including school district business manager. Beth A. Berret, SPHR is an associate professor of business at Alvernia University with 21 years of teaching experience. She holds an MBA from Philadelphia University and doctorate from Widener University. Dr. Berret teaches in the tracks where she has professionally practiced including management, human resource management, and strategic management. Mary Ellen Wells is an associate professor and department chair for business programs at Alvernia University in Reading, Pennsylvania. She earned her law degree and advanced degree in taxation from Boston University School of Law. Prior to joining Alvernia University full time in 2003, Professor Wells was employed as a corporate and tax law attorney at the law firm of Bulkley, Richardson, and Gelinas in Springfield, Massachusetts.