{"product_id":"sport-teams-fans-and-twitter-the-influence-of-social-media-on-relationships-and-branding-paperback","title":"Sport Teams, Fans, and Twitter: The Influence of Social Media on Relationships and Branding - Paperback","description":"\u003cp\u003eby \u003cb\u003eBrandi Watkins\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book draws on interdisciplinary research and mixed methods to investigate the extent to which Twitter is a useful tool for enhancing the relationship between sport teams and fans. \u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eBrandi Watkins is assistant professor of public relations at Virginia Tech.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 150\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.32 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 30, 2020\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":53130372284640,"sku":"9781498540070","price":98.68,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0811\/5909\/4496\/files\/11be0fea3a0d0f81638bfd43efe99cf3.webp?v=1782079135","url":"https:\/\/improvedinc.myshopify.com\/products\/sport-teams-fans-and-twitter-the-influence-of-social-media-on-relationships-and-branding-paperback","provider":"Improved Improper Input Inc.","version":"1.0","type":"link"}