Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback

Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback

$33.26
$33.26
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Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback
  • Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback
Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback

Status Update: Celebrity, Publicity, and Branding in the Social Media Age - Paperback

$33.26
$33.26

by Alice E. Marwick (Author)

A book that analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class and gender.

Author Biography

Alice E. Marwick is assistant professor, communication and media studies, Fordham University, and the director of the Donald McGannon Communication Research Center. She lives in New York City.

Number of Pages: 368
Dimensions: 0.9 x 9.2 x 6.2 IN
Publication Date: January 13, 2015

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