Food and Sustainability: Communication, Pr, and the Culture of Responsibility - Hardcover
by Martina Topic-Rutherford (Editor), Marija Geiger Zeman (Editor)
Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices.
Food and Sustainability presents a comprehensive, interdisciplinary approach to food studies by gathering voices from communications, sociology, ethnology, and even fashion. This edited collection maps the intersections of food, sustainability, and responsibility, with contributions that analyse professional chefs, media portrayals, and food security issues. The first section explores the nuances of food sustainability in media, gender dynamics, and lived experiences, while the second focuses on how public relations advances a culture of responsibility across societal contexts--from health campaigns to corporate practices and educational efforts.
With its dual focus on empirical analysis and innovative methodologies, this study expands both theoretical and practical approaches to food communication in a changing world.
Martina Topic-Rutherford is an Associate Professor in Public Relations Leadership at the University of Alabama, College of Communication and Information Sciences, Department of Advertising and PR, USA.
Marija Geiger Zeman is a Senior Research Scientist in Sociology at the Institute of Social Sciences Ivo Pilar in Zagreb, Croatia.
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Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.
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